Designer

Barrel partners with CPG brands to elevate their online presence and drive growth through e-commerce, website optimization, email, SEO, and content strategy as a globally distributed team. They are seeking a mid-level Designer on an ongoing, retainer basis to lead and execute digital-focused projects. The role supports creating customer-centric experiences across eCommerce, web/mobile apps, and extended visual guidelines using best practices.

• Ideate and execute compelling digital design concepts
• Create conceptual and practical designs aligned to client business goals, audience, and vertical
• Maintain high quality standards and ensure only best work is shared with clients
• Advise clients on industry best practices when appropriate
• Estimate time required to complete work accurately
• Research and provide strategic, goal-driven design solutions
• Continually experiment with and proactively explore new tools and technologies
• Collaborate with in-house and freelance designers
• Contribute to team meetings; participate in client meetings and workshops
• Provide thoughtful, constructive feedback during presentations
• Mentor junior designers and interns
• Use AI to improve workflow efficiency and streamline the design process

• Strong visual design aesthetic and conceptual thinking; strong layout, navigation, typography, color, and image composition for web and mobile
• Meticulous attention to detail in deliverables
• Ability to work autonomously and collaboratively; contribute ideas and execute shared vision
• Excellent written and verbal communication, especially about design
• UX/UI skills including wireframes, sitemaps, and information architecture
• Experience creating data-backed designs
• Ability to explain digital design and web terms and speak confidently with clients about platforms and implementation
• Strong organization and time management; self-manage and prioritize to deliver on time
• Experience designing for omnichannel (Amazon A+ Creative, email, social, campaigns)
• Associate or Bachelor’s degree in Advertising, Graphic Design, or similar
• 3–5 years of digital design experience; agency experience preferred
• Solid working knowledge of Figma and Adobe Creative Suite; Webflow experience is a plus
• Working knowledge of HTML/CSS preferred but not required
• Understanding of tools and designing intuitive, responsive user experiences

• Ongoing, retainer-basis engagement
• Globally distributed team