Behavioral Economics Design

VASS is seeking a Senior Behavioral Economics Designer with 5+ years of experience applying behavioral economics principles to design solutions that positively influence user decision-making. The role involves identifying cognitive biases and behavioral patterns to create strategies that drive desired user behaviors through ethical and responsible design practices.

Main Responsibilities:

• Identify cognitive biases, behavioral patterns, and deep user motivations to inform design strategies
• Translate behavioral insights into concrete design interventions such as nudges, choice architecture, motivation dynamics, and persuasive design
• Design and implement A/B tests and controlled behavioral experiments to optimize user experience and product outcomes
• Collaborate cross-functionally with UX, Product, Data, and Research teams
• Apply behavioral frameworks (COM-B, Fogg Behavior Model, MINDSPACE, EAST, Prospect Theory) to product and experience solutions
• Communicate complex behavioral concepts to non-technical stakeholders through clear storytelling

• Education in Psychology, Behavioral Economics, Cognitive Sciences, Sociology, Design, or related fields
• Mastery of behavioral frameworks: COM-B, Fogg Behavior Model, MINDSPACE, EAST, and Prospect Theory
• Deep knowledge of cognitive biases, heuristics, motivation, and decision-making processes
• Ability to translate psychological insights into strategic product and experience solutions
• Experience designing and implementing A/B tests and behavioral experiments
• Solid knowledge of UX, research, design thinking, and interaction design
• Strong analytical capabilities, data interpretation, and evidence-based storytelling
• Excellent communication skills for translating complex behavioral concepts to non-technical audiences

• Permanent contract (indefinite term)
• Career development plan
• 100% prepaid medical coverage
• Monday to Friday schedule
• Salary to be negotiated based on experience
• Differential extra-legal benefits: family commitment days, academic support, Christmas days, relocation assistance, birthday benefits
• International mobility opportunities
• Language classes and technical certifications
• Great work environment and team culture
• Professional development and future projection
• Dynamic company with constant growth
• Participation in cutting-edge technology projects
• Young, multifunctional, autonomous team of high-level professionals