Sr. Manager, Digital Content

Ulla Johnson is hiring a Senior Manager, Digital Content to lead the development and delivery of innovative creative assets for digital and social media. This role partners closely with the VP, Brand and the Creative Studio to evolve the brand’s design language and produce high-impact content across platforms.

• Partner cross-functionally (design, product development, digital, brand communications) to create and execute brand and digital communications.

• Shoot and edit video content for e-commerce, behind-the-scenes, and brand storytelling; manage edits from internal and external partners.

• Concept, storyboard, and produce digital narratives and creative treatments for social platforms.

• Align creative assets with social strategy in collaboration with brand communications and social teams to maximize engagement and cohesive messaging.

• Lead paid social initiatives with the digital team; oversee strategy, development, and execution across Meta, Instagram, and emerging channels.

• Update website content and support planning of content strategy, layouts, and designs for email newsletters, social media, and special projects.

• Design and manage brand collateral across print and digital (lookbooks, invitations, packaging, seasonal graphics, corporate reports, presentations).

• Develop layouts and production design for advertising; prepare print-ready mechanical files and ensure correct file formatting for print.

• Manage and maintain the image archive and distribution of print/digital assets for publication.

• Liaise with photo studios/photographers on specs; provide retouching, directing, and editing feedback in partnership with leadership.

• Develop responsive design strategies to improve customer experience; ensure usability and cross-browser/device compatibility.

• Manage product imagery for sales needs, including uploads/updates to Joor.

• Support campaign and content shoots end-to-end (concepting, budgeting, casting, production support, on-site execution, editing/retouching).

• Research new trends, techniques, platforms, tools, and talent; maintain collaborator tracking for partners and vendors.

• 6+ years of relevant experience.

• Strong project management skills with ability to guide and mentor internal and external creatives (designers, videographers, animators, illustrators).

• Excellent typography, attention to detail, and ability to deliver high-quality work on tight deadlines while managing multiple projects.

• Exceptional written and verbal communication skills.

• Expert proficiency in InDesign, Photoshop, Illustrator, Figma, After Effects, and Capture One.

• Professional photo editing and retouching skills; strong video editing capabilities.

• Advanced experience with Shopify and CMS platforms for uploading and managing content.

• Advanced print production knowledge, including file formatting and preparing print-ready files.

• Understanding of responsive design, usability, and cross-browser/device compatibility.

• Collaborative, curious, hands-on mindset; strong aesthetic alignment with the Ulla Johnson brand.

• Salary range: $100,000–$120,000 annually (compensation may vary based on experience, skills, and qualifications).

• Equal employment opportunity employer.