Senior Data Analyst - Marketing

Improvado is seeking a Senior Data Analyst - Marketing to help clients maximize value from their marketing data. In this role, you'll own client delivery end-to-end, designing and maintaining dashboards, ensuring data quality, and delivering actionable insights from complex, multi-source data architectures.

• Support clients directly by understanding requirements and translating them into data solutions
• Build and maintain dashboards and reports in Looker, Power BI, and Tableau
• Design and maintain data models consolidating data from multiple marketing platforms
• Map and document data flows across complex, multi-source schemas
• Write, optimize, and troubleshoot SQL queries for reporting and analysis
• Manage and enhance data transformations with dbt
• Conduct QA/UAT to ensure data accuracy and consistency
• Proactively identify opportunities, trends, and risks in marketing data
• Use Git for version control and collaboration

• Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau)
• 3+ years of SQL experience
• Proficiency with AI tools and ability to integrate into workflows
• Experience with multiple marketing data sources (ad platforms, CRM, web analytics)
• Understanding of data modeling principles (star schema, dimensional modeling)
• Understanding of ELT/ETL concepts and data transformation logic
• English C1 level with excellent written and verbal communication
• Ability to communicate directly with clients and stakeholders
• Strong analytical skills and attention to detail
• Hands-on QA/UAT experience
• Nice to have: Google Analytics knowledge, dbt experience, Python, data quality frameworks, marketing attribution models

• Remote-first environment
• 20 working days of PTO per year
• US holidays and additional days off
• Professional development reimbursement