TikTok Shop - Category Manager

TikTok is building its US TikTok Shop commerce business to make the platform a leading destination for on-trend shopping powered by content and creators. The Category Manager will scale a portfolio of enterprise partners and drive topline revenue growth by developing merchants and solutions across content, operations, and logistics.

• Acquire and incubate merchants to support category growth.
• Develop innovative collaboration models aligned to merchants’ short-term and long-term plans, allocating platform resources effectively.
• Partner with cross-functional teams to solve key business growth challenges.
• Use a consultative approach to provide strategic solutions across content, operations, creator/affiliate/agency partnerships, merchandising, and logistics.
• Keep active sellers informed about TikTok Shop product updates and new promotional opportunities.

• 3+ years of e-commerce business experience; mixed experience on both platform and brand/merchant side preferred.
• Proven track record of delivering and exceeding sales, GMV, or other commercial goals.
• Excellent interpersonal and negotiation skills.
• Team-oriented, fast learner, and adaptable to change.
• Preferred: familiarity with TikTok and other content platforms; experience in content-based e-commerce.
• Preferred: strong connections with brands and distributors.

• Compensation (annual base range for selected city): $93,600–$152,000; may include bonuses/incentives and restricted stock units.
• Benefits from day one may include medical, dental, and vision insurance; 401(k) with company match; paid parental leave; short-term and long-term disability; life insurance; wellbeing benefits.
• Time off: 10 paid holidays/year, 10 paid sick days/year, and 17 days of Paid Personal Time (prorated upon hire, increases with tenure).
• Accommodation support available for candidates needing reasonable accommodations.