Headway Inc
Junior Creative Marketing Specialist (Impulse)
Remote Junior
Summary
Headway Inc is a global EdTech company revolutionizing lifelong learning with products for over 150 million users. This role involves joining the Impulse brain training app team (world's #1 in its category with 100M+ downloads) as a Junior Creative Marketing Specialist to create and test innovative advertising campaigns.
What you'll do
Main responsibilities include:
- Explore market and competitors to identify trends and translate them into creative ideas
- Generate and test creative hypotheses for advertising campaigns
- Create clear and structured briefs for designers, primarily for video creatives
- Use AI tools to generate images, videos, and creative concepts
- Analyze performance metrics of tested creatives (CTR, CPA, ROAS) and generate improvement ideas
- Discover and implement new tools and approaches to enhance creative processes
- Participate in shoots for advertising creatives with in-house video production team
Requirements
Required qualifications and skills:
- Mix of creative and analytical thinking with proven previous experience
- Proactive and self-driven mindset with eagerness to learn and adapt in dynamic environments
- Interest in tracking content trends and best-performing ad practices on social media
- English at Intermediate level or higher for comfortable team and stakeholder communication
- Openness to sharing ideas and providing constructive feedback
- Alignment with team values
Conditions
Employment benefits and conditions:
- Full-time hybrid remote position with flexibility to work from office, remotely, or combined
- Office with reliable shelter, generators, satellite internet, and amenities
- Access to corporate knowledge base and professional communities
- Personal development plan
- Compensation for English language learning, external training, and courses
- Medical insurance, company doctor, and full sick leave compensation
- Sports activities: running, yoga, boxing, and more
- 20 days paid vacation per year plus public holidays
- Supporting initiatives that help Ukraine