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Headway Inc

Junior Creative Marketing Specialist (Impulse)

Remote Junior

Summary

Headway Inc is a global EdTech company revolutionizing lifelong learning with products for over 150 million users. This role involves joining the Impulse brain training app team (world's #1 in its category with 100M+ downloads) as a Junior Creative Marketing Specialist to create and test innovative advertising campaigns.

What you'll do

Main responsibilities include:

  • Explore market and competitors to identify trends and translate them into creative ideas
  • Generate and test creative hypotheses for advertising campaigns
  • Create clear and structured briefs for designers, primarily for video creatives
  • Use AI tools to generate images, videos, and creative concepts
  • Analyze performance metrics of tested creatives (CTR, CPA, ROAS) and generate improvement ideas
  • Discover and implement new tools and approaches to enhance creative processes
  • Participate in shoots for advertising creatives with in-house video production team

Requirements

Required qualifications and skills:

  • Mix of creative and analytical thinking with proven previous experience
  • Proactive and self-driven mindset with eagerness to learn and adapt in dynamic environments
  • Interest in tracking content trends and best-performing ad practices on social media
  • English at Intermediate level or higher for comfortable team and stakeholder communication
  • Openness to sharing ideas and providing constructive feedback
  • Alignment with team values

Conditions

Employment benefits and conditions:

  • Full-time hybrid remote position with flexibility to work from office, remotely, or combined
  • Office with reliable shelter, generators, satellite internet, and amenities
  • Access to corporate knowledge base and professional communities
  • Personal development plan
  • Compensation for English language learning, external training, and courses
  • Medical insurance, company doctor, and full sick leave compensation
  • Sports activities: running, yoga, boxing, and more
  • 20 days paid vacation per year plus public holidays
  • Supporting initiatives that help Ukraine

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