Sales Development Representative

Master of Code Global is seeking a Sales Development Representative to help scale their outbound and inbound sales motion across North America. This ownership-driven role focuses on identifying and qualifying opportunities for custom software development with an emphasis on AI-driven solutions, requiring someone with an AI-first adoption mindset and proven sales development experience.

• Research and identify prospects within ICP using strategic messaging, calling, and multi-channel outreach (LinkedIn, email, calls)
• Build and maintain high-quality target lists for US and Canada markets
• Execute outbound prospecting campaigns and continuously test/optimize outreach through A/B testing and segmentation
• Promptly respond to and qualify inbound leads against ICP criteria and move qualified leads to Sales Manager or Pre-Sales
• Maintain detailed CRM records in HubSpot with clean activity logs and track outreach metrics and conversion rates
• Utilize Sales Navigator, Clay, HeyReach, and AI tools to identify decision-makers and detect buying signals
• Collaborate with sales and marketing teams to design campaigns and provide insights on messaging effectiveness
• Demonstrate hands-on use of AI tools to improve personalization, response rates, and performance analysis
• Stay informed on industry trends and emerging opportunities to position solutions effectively
• Meet and exceed monthly and quarterly targets for lead generation and qualified opportunities

• 2+ years of experience in sales development, business development, or similar roles in custom software, IT services, or AI/digital transformation
• Proven track record of successfully generating outbound qualified leads and achieving sales targets/quotas
• Deep understanding and experience with North American market (US & Canada)
• Exceptional communication, negotiation, and interpersonal skills with ability to engage director to C-Suite level prospects
• Strong grasp of custom development lifecycle, IT services sales model, and T&M/Fixed Price engagements
• Strong research and analytical skills to identify prospects with tailored messaging around custom development and AI-driven solutions
• Required proficiency: HubSpot; hands-on experience with LinkedIn Sales Navigator, HeyReach, Clay, and sales engagement platforms
• Demonstrated use of AI tools in daily sales execution
• Self-motivated, results-oriented, and capable of independent work in fast-paced environment
• Advanced English proficiency
• AI-first adoption mindset

Schedule & Environment: Fast-paced, high-accountability, highly agile yet structured environment with ownership-driven expectations.

Location: Remote focus on North American (primarily US & Canada) market.

Note: This is not a list-calling role; requires true self-drivers with strategic prospecting approach and continuous learning mindset.