Sr. Director, National Accounts - Small Format

Celsius Holdings, Inc. is a global CPG company with leading energy brands, focused on building the future of modern energy. The Sr. Director, National Accounts - Small Format leads national retail relationships and manages a team of National Account Managers to drive enterprise growth. The role translates corporate strategy into actionable customer plans and aligns cross-functional execution across assigned channels.

• Lead, coach, and develop a team of National Account Managers to deliver executional excellence and customer satisfaction.
• Manage performance management, professional development, and succession planning for the National Accounts team.
• Oversee assigned national customer portfolios and lead strategic engagements with buyers and senior retail leaders.
• Develop and execute joint business plans (volume forecasts, investment strategies, promotional calendars, and in-store execution standards).
• Translate corporate priorities into tailored customer programs and ensure continuity between national strategy and retail execution.
• Collaborate with Finance, Marketing, Field Sales, and Operations on pricing, promotions, and supply chain efficiency.
• Partner with DSD network and distribution leadership to close execution gaps and identify growth opportunities.
• Own forecasting for assigned accounts, incorporating field inputs and aligning with supply planning/commercialization.
• Analyze performance using syndicated data and reporting tools to identify trends, generate insights, and adjust plans.
• Provide performance updates to executive leadership and recommend strategic adjustments based on marketplace trends.

• 7+ years of experience in national or regional account management or sales leadership within CPG or beverage, including team management.
• Proven ability to manage and grow large-format or convenience channel retail accounts.
• Experience working cross-functionally in matrixed organizations (Marketing, Finance, Supply Chain, Field Sales).
• Bachelor's degree required; MBA or advanced degree preferred.
• Strong command of retail analytics and reporting tools (IRI, Nielsen, Power BI) and sales reporting systems.
• Excellent leadership, communication, and negotiation skills.
• Valid U.S. Driver’s License and ability to pass an MVR screening.
• Ability to lift up to 50 pounds at times.
• Must live within 1 hour of a major international airport.

• Employment type: Full-time.

• Work arrangement: Remote (open to fully remote candidates).

• Travel: Up to 50% domestic travel (also noted as ~40% including multi-day overnight travel).

• People management responsibilities: Yes.

• Benefits: Medical, Dental, Vision; short- and long-term disability; life insurance; 10 vacation days/year (accrual policy); 11 paid holidays; 401(k) with company match; identity theft and legal services.

• Additional compensation may include bonuses and restricted stock units (per company plans).