Artist Marketing Manager, YouTube Marketing

Summary

Google is seeking an Artist Marketing Manager for YouTube Marketing to lead product marketing strategy for artist tools and platforms. This role focuses on developing marketing strategies, managing product launches, and building relationships with artist and industry partners to drive adoption and engagement on YouTube.

What you'll do

Define roadmap, go-to-market plans and growth strategies for artist products; develop positioning and messaging for YouTube's value proposition; support product development and own product launch plans; manage cross-functional collaboration with Product, Engineers, UX, and Partnerships teams; track, analyze and optimize performance of product launches through data analysis and experimentation

Requirements

Bachelor's degree or equivalent practical experience; 6+ years marketing experience in music industry (labels, streaming platforms, etc.); B2B product marketing experience; experience managing cross-functional projects; preferred: consulting or business analyst background in music, coding with data visualization skills, ability to work with minimal guidance, critical thinking about music industry

Conditions

Full-time position; flexible location options: New York NY, Los Angeles CA, or San Bruno CA; salary range $137,000-$201,000 USD annually plus bonus, equity and benefits; equal opportunity employer