Email Marketing Specialist

SpdLoad is seeking an Email Marketing Specialist to manage the complete outbound email cycle, from infrastructure setup through lead generation and qualification.

• Set up and manage email infrastructure (domains, inboxes, warm-up, rotation)
• Monitor deliverability, reputation, and run spam tests
• Build and prepare lead lists using Apollo, Clay, or similar tools
• Segment audiences for different campaigns
• Write cold email sequences and tailor messaging to ICP
• Launch campaigns, run A/B tests, and validate hypotheses
• Handle replies, qualify leads, and move them to calls
• Work with CRM and pass leads to the sales team
• Analyze performance metrics (open rate, reply rate, meetings) and optimize campaigns
• Prepare regular reports

• 1+ year of experience in email marketing or cold outreach
• Understanding of deliverability principles and best practices
• Experience with tools like Apollo, Clay, Instantly, Smartlead, or similar
• Strong email copywriting skills
• Experience with segmentation and ICP
• Basic understanding of CRM systems
• Nice to have: B2B outbound experience, understanding of sales funnels, A/B testing experience
• English level: Intermediate+