Associate Manager, Trade Marketing

FIJI Water, part of The Wonderful Company, is seeking an Associate Manager, Trade Marketing to drive national, regional, and account-specific trade marketing opportunities across U.S. Retail and On-Premise channels. The role develops and optimizes shopper and promotional programs, supports sales enablement, and delivers performance insights to increase incremental volume and effectiveness.

• Develop and execute trade and shopper marketing programs and toolkits for U.S. Sales (Retail and On-Premise), including sweepstakes, cross-promotions, and coupon programs that support secondary display and drive incremental volume.
• Develop account-specific point-of-sale materials with Brand Marketing, Sales, design teams, and external vendors, ensuring alignment with brand standards and customer needs.
• Support management of the annual trade marketing budget by tracking spend, processing invoices, and maintaining budget accuracy.
• Evaluate promotional performance using IRI, Margin Minder, and internal sales data; provide insights and recommendations to improve effectiveness.
• Create and manage coupon programs including execution, tracking, and redemption analysis to inform future planning.
• Administer and maintain the SharePoint site to distribute marketing materials and deliver consistent weekly sales communications.
• Oversee POS fulfillment vendor operations to ensure accuracy and timely delivery of materials.

• 1–3 years of experience in marketing, trade marketing, shopper marketing, or promotions within Food & Beverage or CPG.
• Experience working cross-functionally with Sales, Brand, and/or external partners; ability to manage projects and timelines.
• Strong analytical, communication, and project management skills.
• Quantitative skills and understanding of basic financial processes including invoice management and budget tracking.
• Proficiency in Microsoft Office; SharePoint (or similar tools) preferred.
• Experience working with creative agencies and external POS vendors preferred.
• Bachelor’s degree required.
• Ability to travel occasionally for sales meetings and account calls.

• Hybrid schedule with in-office requirement Monday–Wednesday and remote option Thursday–Friday.
• Discretionary bonus may be included.
• Benefits include medical coverage, vision and dental plans, and a 401(k) with match eligibility.
• Wellness offerings include 24/7 online physician consultations, virtual mental health resources, life coaching, employee community groups, cash rewards for healthy habits, fitness reimbursements, and on-demand fitness videos.
• Career development offerings include learning and leadership training, mentorship program, and continuous improvement training.
• Community giving programs include Wonderful Giving and Wonderful Neighbor service projects.