VP, Marketing
Hybrid Lead $31.5k/mo
Summary
LinkedIn, the world’s largest professional network, is hiring a Vice President of Integrated Marketing for its Talent Solutions business. This leader will own end-to-end narratives, content, and campaigns to drive growth across the full customer lifecycle through integrated storytelling and performance-oriented execution.
What you'll do
- Own end-to-end narrative, positioning, and content strategy across audiences and channels (sales motions, digital, events, experiential).
- Develop thought leadership and content that creates demand, differentiates solutions, and elevates the Talent profession.
- Orchestrate multi-channel integrated campaigns across digital, field, media, communications, and experiential marketing.
- Set and lead scaled growth and customer marketing strategy to drive acquisition, usage, retention, and expansion across SMB, mid-market, and enterprise.
- Own strategy and execution across scaled channels (paid media, email, web, lifecycle programs) and make trade-offs across segments, geographies, and priorities.
- Optimize targeting, messaging, channel mix, and budget allocation using commercial and analytical rigor.
- Equip sales teams with narratives, product stories, and tools that accelerate engagement and improve value articulation.
- Partner with Sales leadership to tie marketing strategies directly to commercial outcomes.
- Create high-impact live and virtual experiences that deepen customer relationships and drive measurable growth.
- Partner cross-functionally with Product, Product Marketing, Growth Marketing, Regional Marketing, Finance, and R&D to build integrated strategies.
- Influence and align senior stakeholders and drive clarity in complex, ambiguous decisions.
- Manage and partner with creative, media, and production agencies to deliver marketing at scale.
- Drive operational efficiency, including adoption of AI and emerging tools to improve speed, quality, and scale.
- Track digital marketing trends and talent industry dynamics and translate insights into action.
- Lead, develop, and inspire senior leaders and teams; build bench strength and scalable org structure.
Requirements
- 15+ years in relevant marketing roles, including integrated marketing, go-to-market strategy, scaled/digital marketing, and global campaign leadership.
- 7+ years of hiring, managing, and developing senior leaders and high-performing teams.
- Proven ability to drive measurable business impact across multiple segments and funnel stages.
- Exceptional communication skills and executive presence; ability to synthesize complex ideas into actionable insights.
- Ability to translate customer needs and product roadmaps into differentiated, scalable GTM strategies.
- Strong commercial acumen with a general-manager mindset; comfortable with prioritization and trade-offs.
- Deep expertise in digital and lifecycle marketing with strong creative judgment.
- Ability to structure ambiguous problems and influence outcomes at the executive level.
Conditions
- Work model: Hybrid (work from home and from a LinkedIn office on select days based on business needs).
- Locations available: San Francisco, New York, Chicago, or Washington, D.C.
- Compensation: Total package may include annual performance bonus, stock, and benefits.