Marketing Strategy Manager

Summary

Disney's Travel Industry Marketing team is seeking a Marketing Strategy Manager to lead marketing initiatives for Walt Disney World Resort's Central Florida sales channel. The role focuses on developing marketing plans, driving demand through B2B and B2B2C strategies, and delivering unforgettable Disney experiences.

What you'll do

Lead Central Florida Sales marketing strategy for Walt Disney World; drive familiarity, engagement and conversion by understanding strategic priorities; partner with internal sales team and provide go-to-market recommendations; develop and lead multiple projects and initiatives from strategy to production; research industry insights and competitive landscape; partner with creative agencies on creative execution; contribute to integrated communication plans and after-action reports; serve as subject matter expert for Disney marketing guidelines; maintain and manage marketing budget.

Requirements

5+ years of marketing, travel & tourism, sales, or consumer marketing experience; business acumen, project management and technical marketing skills; strong verbal and written communication with ability to influence others; experience developing creative strategic plans, managing high task volume in fast-paced environments; strong inter-departmental relationship building; Bachelor's degree in Marketing, Business, Communications, or equivalent; preferred experience in Brand/Consumer Marketing, Marketing Strategy, Digital Marketing, CPG Marketing, or Advertising Account Management

Conditions

Full-time position reporting to Senior Manager, Marketing Strategy; based at Walt Disney World; comprehensive benefits package including health, savings, educational opportunities, and special perks; details available at https://jobs.disneycareers.com/benefits