Product Marketing Manager

United Tech is building a top 5 live-streaming platform with 400K+ monthly active users, expanding into Arab countries and Europe. As Product Marketing Manager, you will own the complete marketing experimentation cycle from testing and automation to analytics and growth insights, helping scale the product globally and drive millions of new users.

• Build a full methodology for testing Landing Pages and Store Pages from experiment design and result logging to hypothesis iteration and planning future tests
• Optimize and automate the analysis and reporting process for all experiments
• Run Custom Product Page experiments in App Store and Google Play for multiple company apps
• Establish a continuous testing framework for Landing Pages across the product portfolio
• Manage localization of Landing Pages and Store Pages when entering new markets
• Develop automated Tableau reports for PMM activities (ASO, Custom Product Pages, Web2App initiatives)
• Conduct regular competitive research to improve the full product-marketing funnel
• Implement and maintain marketing automation systems: analytics pipelines, auto-rules, postback delivery, and ad network integrations

• 2+ years of experience as Product Marketing Manager, Marketing Automation Manager, or similar
• Proven experience in analyzing and optimizing web funnels
• Experience in implementing marketing automation workflows (analytics, campaign management, creative testing)
• Solid understanding of Custom Product Page optimization in App Store and Google Play
• Proficient with AppsFlyer, Google Analytics, Tableau, and familiar with key marketing metrics
• Confident in project management tools (e.g., Jira) and cross-functional collaboration
• English level B2+ (both written and spoken)
• Excellent communication skills and ability to work with marketing, product, analytics, and design teams
• Strong analytical and data-driven decision-making mindset
• Able to prioritize and deliver in a fast-paced, high-load environment
• Proactive, fast learner with sharp critical thinking and structured problem-solving skills
• Plus: Hands-on MarTech background with ad network and analytics system integrations

Care and Support:

• 20 paid vacation days, 15 sick days, and 6 additional days off for family events
• Up to 10 additional days off for public holidays
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Team building events, corporate gifts, and stylish merch
• Financial and legal support
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine

Work Environment:

• Work from Kyiv hub or remotely with flexible schedule
• Modern equipment or depreciation of your own tools

Investment in Future:

• Collaboration with highly-skilled Middle & Senior professionals
• 70% of heads and leads have grown into their roles internally
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events