Venus et Fleur
Social Media & Community Manager
Summary
Venus et Fleur is a luxury floral brand known for long-lasting Eternity® arrangements and premium customer experiences. The Social Media & Community Manager will own and elevate organic social strategy and content across platforms while building a high-touch community presence aligned with the brand. This role reports to the Chief Marketing Officer and focuses on growing awareness, engagement, and performance through social-first execution and insights.
What you'll do
Develop and own organic social strategy across platforms including Instagram, TikTok, Pinterest, LinkedIn, and Threads, ensuring a cohesive yet platform-native approach.
Create, shoot, and edit end-to-end social content, producing platform-ready assets aligned with brand aesthetic, values, and voice.
Lead content ideation and pitch new series and concepts that stay ahead of trends while remaining on brand.
Build, manage, and execute the content calendar including planning, scheduling, and posting across channels.
Identify and test platform-specific opportunities, formats, and creative approaches to improve performance.
Scale brand awareness through existing and new social channels, with a point of view on differentiation and growth.
Respond to influencer inquiries via owned social channels and collaborate with the influencer team to leverage creator content.
Monitor the social landscape to identify emerging trends and keep content fresh and relevant.
Collaborate cross-functionally to support evergreen campaigns and product launches with social plans.
Own community management across platforms, responding in a way that extends the customer experience to digital touchpoints.
Use tools such as Dash Social and Later to monitor performance, create action plans, establish KPIs, and deliver regular reporting (e.g., audience, EMV, engagement).
Requirements
3–5 years of experience in social media strategy and organic content creation (luxury, lifestyle, or consumer brand experience preferred).
Strong storytelling ability with a balance of creativity, strategy, analysis, and execution.
Hands-on content creation and video editing skills for formats such as IG Stories, IG Reels, TikToks, and Pins.
Deep familiarity with major social platforms and an understanding of what works and why.
Experience with digital analytics and social media measurement tools; ability to define KPIs and report on performance.
Customer-service mindset with a passion for community building.
Understanding of luxury brand standards and representing brand values across customer touchpoints.
Proficiency with Google Suite and social editing tools.
Exceptional written and verbal communication skills.
Bachelor’s degree or higher.
Experience in luxury goods, retail, or hospitality preferred.
Conditions
Hybrid role; candidates based in the NY tri-state area strongly preferred.
Onsite required 1–2 times per month.
Compensation range: $110,000–$130,000 base salary plus bonus.
Reports to the Chief Marketing Officer.