Influencer Marketing Coordinator

Newhouse is an independent marketing and communications agency serving the entertainment industry and brands across automotive, finance, and DTC. The Influencer Marketing Coordinator is a freelance role supporting the strategy and execution of influencer campaigns for a select portfolio of high-profile clients. The role focuses on creator sourcing, campaign coordination, and ensuring content aligns with brand standards and objectives.

• Collaborate with the strategy team to ideate and develop engaging influencer campaign concepts
• Build targeted influencer/creator lists based on campaign KPIs
• Create detailed creator briefs tied to program objectives and creative goals
• Assist with negotiating and executing influencer contracts
• Onboard creators and oversee their integration into the broader marketing program
• Serve as the primary day-to-day point of contact for creators and their representatives
• Monitor creator content to ensure it meets brand standards
• Stay current on social media and creator trends
• Support campaign budget management to help ensure profitability
• Provide on-site coverage for in-person creator events

• Bachelor’s degree in Marketing, Business, or a related field
• At least 1 year of experience at a brand or agency in a similar role
• Strong analytical skills and proficiency with data analysis tools
• Proficiency with presentation software (e.g., Google Slides)
• Exceptional communication skills with the ability to clearly articulate campaign goals and objectives
• Superior attention to detail

• Freelance position
• Includes on-site coverage for in-person creator events as needed