Sr. Solutions Marketing Manager - LinkedIn Marketing Solutions

LinkedIn Marketing Solutions is a multi-billion-dollar B2B digital advertising business. The Sr. Solutions Marketing Manager (Video) will lead positioning, messaging, and go-to-market planning for LinkedIn’s core video solutions to shift customer perception and drive adoption. The role partners closely with Product, Sales, Marketing, PR, and agencies to deliver integrated, multi-channel campaigns and marquee event programming.

• Lead end-to-end GTM strategy and execution for priority video product solutions, including multi-channel campaign planning and delivery.
• Develop clear, on-brand positioning and messaging for outbound communications across events, digital campaigns, thought leadership, PR, and content marketing.
• Create foundational narratives, frameworks, and solution-level playbooks that simplify the product suite into customer-outcome-based stories.
• Partner with executive leadership, cross-functional stakeholders, and production agencies to develop tentpole event keynotes and activations (e.g., NewFronts, Cannes).
• Work with research and PM/PMM to conduct customer research and leverage insights/data to build “reasons to believe” in the advertising solutions.
• Collaborate with Sales on field needs, including competitive narratives and scalable (1-to-many) sales content.
• Serve as the voice and strategy lead for cross-functional and cross-marketing activations involving priority product stories.
• Design programming and keynotes for marquee events to bring product messaging to market with key audiences.

• 7+ years total work experience.
• 5+ years in Product Marketing, Integrated Marketing, or Content Marketing (or similar experience building multi-channel campaigns to launch products and product stories).
• BA/BS degree or equivalent practical experience.
• Deep understanding of media and advertising; strong experience working in ad tech.
• Strong storytelling, written/oral communication, and presentation skills; ability to craft compelling narratives from data and insights.
• Proven ability to build business cases and create effective go-to-market strategies.
• Experience working cross-functionally (product, marketing, sales, insights, agencies) in fast-paced, changing environments; ability to lead unified project plans.
• Strong analytics/insights skills across sources such as platform analytics, research findings, and customer interviews.
• Experience at an Ad Tech company, agency, or media publisher (preferred).
• Experience navigating complex, matrixed organizations and managing external agencies for creative development.
• Excellent project management and organizational skills; ability to manage multiple priorities, tight timelines, and ambiguity.

• Hybrid work model: performed from home and from a LinkedIn office on select days based on team business needs.
• Eligible locations: San Francisco, Mountain View, or NYC.
• Compensation range stated as $125,000–$195,000 annually; total compensation may include annual bonus, stock, and benefits.