Checkr

Web Optimization Manager

USA Remote Lead $4.6k–$10.7k/moest.

Summary

Own the testing roadmap. Drive website experimentation that improves conversion rates and measurably contributes to business growth.
Use data to drive growth. Identify revenue-driving content (customer stories, pricing, webinars) to deploy strategically across key website touch-points to drive business growth.
Elevate website UX. Partner across teams to improve experiences for our key audiences, including small business customers, enterprise customers, individuals, and partners.
Optimize conversion paths. Own high-intent landing pages, forms, and navigation flows, reducing friction at every step of the buyer's journey.
Grow traffic and conversion. Create engaging website content and experiences that align with marketing and business objectives.
Partner cross-functionally. Align website tests and initiatives with broader business goals while helping to shape the overall experimentation strategy.
Own measurement and reporting. Build the processes to track website performance and key metrics, translating insights into growth recommendations.
Drive multi-product growth. Lead experimentation across Checkr's portfolio, designing and running tests that accelerate adoption and growth for newly launched products.

3+ years of relevant experience in website strategy, conversion rate optimization (CRO), or a similar role, with a proven track record of driving measurable growth through data-driven strategies.
Deep proficiency with web analytics and A/B testing platforms (VWO, Omni, or similar).
Strong analytical and problem-solving skills, with the ability to translate data into actionable insights and influence stakeholders effectively.
Hands-on experience with content management systems (Storyblok, WordPress, or similar).
Strong working knowledge of digital marketing channels (SEO, SEM, ABM, and others).
Experience with HTML and CSS is a plus.
An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.

A fast-paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation, and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25K reimbursement for fertility, adoption, and parental planning services
Flexible PTO policy
Monthly wellness stipend
In-office perks and hub locations: Denver, CO; San Francisco, CA; Nashville, TN; and Santiago, Chile (in-office 3+ days a week)

Collaborative and proactive, able to work with design, development, content, and product teams to drive website growth.
Data-driven with the ability to surface insights and translate them into strategic initiatives.