Canva
Marketing Lead, Canva Print (12 Month Fixed Term Contract)
Office Lead $15.4k/mo
Summary
Canva is a global design platform with flagship operations in Sydney, offering flexible ways of working. The Marketing Lead for Canva Print (12-month fixed term) will lead marketing strategy and go-to-market efforts to drive awareness, adoption, and repeat purchase for Print products. The role focuses on measurable growth across the full customer journey through data-informed, cross-functional execution.
What you'll do
- Lead Canva Print’s marketing strategy across priority markets and channels, setting priorities, planning rhythms, and measurable impact.
- Own Print’s promotional offer strategy and content foundations to drive awareness, adoption, and repeat purchase.
- Partner with Product Marketing and Product to deliver high-impact go-to-market launches for new Print products and updates.
- Identify growth opportunities across the full customer journey (intent, conversion, retention).
- Use performance data and insights to optimize results, guide forecasting, and influence cross-functional stakeholders.
- Strengthen marketing foundations, playbooks, and ways of working to enable scalable growth.
Requirements
- 10+ years of experience across marketing strategy, planning, and multi-channel execution.
- Experience marketing ecommerce or marketplace-style products (Print/physical product experience is a bonus).
- High-ownership operator who can thrive in ambiguity and deliver outcomes in fast-paced environments.
- Ability to lead cross-functional teams and influence stakeholders at all levels.
- Customer-obsessed, insight-led, and passionate about testing and optimization.
- Based in Sydney.
Conditions
- 12-month fixed term contract.
- Location: Sydney, Australia (flagship office) with flexibility in how and where you work aligned to team needs.
- Interviews are conducted virtually.
- Target salary range stated: $156,000 to $214,000 USD annually (offers based on market data and candidate skills/experience).