Wartraf
Marketing Growth Manager (Apps) / PMM
Remote Middle $4.2k–$9.4k/moest.
Summary
Wartraf is building a Lean Apps Factory focused on launching, testing, and scaling subscription-based mobile apps. We seek a Marketing Growth Manager (PMM) to own growth end-to-end and turn funnels, creatives, and acquisition into predictable revenue. This role sits at the intersection of performance marketing, product, creative, and data.
What you'll do
- Own growth streams end-to-end (app / funnel / geo / segment)
- Design and execute go-to-market strategies including ICP definition, segmentation, messaging, positioning, W2W and W2A funnels, onboarding and paywall optimization
- Collaborate with UA Managers on media plans, testing roadmaps, and CAC, ROAS, LTV, payback optimization
- Work with Creative team to generate and test creative concepts, identify winning creatives and scale them
- Analyze performance data and define priorities for scaling, stopping, and testing
- Partner with Product, Tech, and Data teams to improve tracking, dashboards, funnel performance, automation and experimentation frameworks
Requirements
- 3+ years of experience in Growth / Performance Marketing / PMM for mobile apps or subscription products
- Experience working with mobile or web funnels (W2W or W2A)
- Strong analytical skills and ability to make data-driven decisions
- Experience with CAC, ROAS, LTV, payback and retention metrics
- Experience working cross-functionally with UA, Product, Creative, and Data teams
- Comfortable in fast-paced, experimentation-driven environments
- English level: Intermediate or higher
Conditions
Benefits and Perks:
- Above-market compensation
- Performance bonuses
- Friendly and supportive team environment
- Fast decision-making and minimal bureaucracy
- Opportunity to work on global mobile products
- Professional growth and career development opportunities
- Learning support and access to educational resources
- Paid vacation and sick leave